Optimizing Ad Revenue through Mediation Platforms. Ad fill rates & revenue potential can also be maximized by investigating mediation platforms that let developers collaborate wwhat are slotsith multiple ad networks. Developers can maintain a positive user experience within their apps and create new revenue streams by strategically partnering with ad networks & optimizing ad placements. Ad Placement Optimization for Effectiveness. Ad network alliances & ad placement tactics are crucial considerations for developers if they want to succeed.