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PREVIOUS:Insights into how users interact with the app's content and features can also be gained from engagement KPIs like session duration, screen views per session, or feature adoption rates. User loyalty and sustained app usage are revealed by retention KPIs like churn rate, retention cohorts, and repeat usage metrics. App developers can find ways to improve user retention with tailored tactics like personalized content recommendations or loyalty programs by monitoring these KPIs over time. Metrics related to monetization, like average revenue per user (ARPU) & conversion rates for in-app purchases or subscriptions, offer valuable information about how well monetization strategies work to generate revenue from users. App developers can optimize their app's performance in terms of user acquisition, engagement, retention, and monetization, ultimately leading to continuous improvement in their overall business objectives, by monitoring these KPIs over time and analyzing performance trends across different user segments or marketing channels.NEXT:To create apps that are appealing, it is essential to understand user behavior and preferences within the ecosystem. Studying user feedback, conducting market research, and keeping up with best practices and industry trends are all necessary for this. Developers can make well-informed decisions about app development, marketing tactics, & monetization strategies by having a solid understanding of the ecosystem. With millions of apps available for download, the app store ecosystem is extremely competitive.

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